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Pict: VOGUE |
Besides the obvious stuff – your budget, your babies needs and your lifestyle – choosing your pushchair says a lot about your style too.
So, why not treat yourself – and your new baby to a set of these trendy new wheels to suit your look!
THE COOL WHEELS: Donna Wilson for Mamas & Papas
SUITS: Quirky types, lovers of bold prints
PRICE: from £27.95 – £499
LAUNCH: September 2014
Donna Wilson (a super cool textile designer) has used her fab Foxleaf design to add some urban cool to Mamas & Papas classic Urbo2 and Mylo2 pram collections. The classy green colour with the whimsical leaf and fox pattern are sure to get you and your baby noticed.
“My aim with (this) collaboration is to design things that are a little bit different from the main Mamas & Papas range using our aesthetic, pattern and colour. Everything we do is designed to make you smile. I hope you like them!” Donna Wilson
THE DESIGNER WHEELS: Bugaboo by Diesel
SUITS: Fashionista mums, label lovers
PRICE: from £54.95- £999
LAUNCH: October 2014 – Limited Edition
As part of a 3-year collaboration with the the iconic fashion and lifestyle brand Diesel – the first off the ‘pram-walk’ is the Bugaboo Cameleon3. This urban buggy gets the ‘Diesel’ #bebrave styling and iconic brand colours.
From the dark green chassis, khaki green canvas and camouflage touches; to the wheels which include the Diesel logo as well as the ‘Only the Brave’ logo on the co-ordinating seat liner and parasol.
“It is great to collaborate with them (Bugaboo) – this is really different from everything we’ve done so far, and I loved the challenge of infusing pure Diesel DNA on this advanced, sophisticated product.” Andrea Rosso, Creative Director Diesel Licences
THE CLASSIC WHEELS: Silver Cross for Mothercare
SUITS: Down to earth, practical types
PRICE: £45- £600
LAUNCH: October 2014
This design is exclusive to Mothercare and takes the award winning Silver Cross Wayfarer model and brings it bang up to date for the urban jungle. The Safari design features a stylish taupe and black colour theme printed with lions and elephants. Lightweight, compact and durable – just what you would expect from Silver Cross – and it’s suitable from birth to walking toddler.
THE ICONIC WHEELS: Andy Warhol + Bugaboo Retrospective Collection
SUITS: Art enthusiasts, confident types
PRICE: £115 (for sun canopy and tote bag)
LAUNCH: November 2014 (selected retailers) December 2014 (online)
This is the forth and final collection from the Bugaboo 2-year collaboration with the Andy Warhol Foundation. The Retrospective range definitely goes out with a bang as it pays homage to the 1960’s pop artist to the max. It’s an accessories only range (a reversible sun canopy – that fits all Bugaboo pushchairs and a tote bag) – and features 4 prints.
Most notably ‘Marilyn Monroe’ (using late 1970’s negative reversal images from her 1953 movie Niagara), ‘Butterflies’ (based on his early years as a successful commercial artist in 1955), ‘Globetrotter’ (inspired by his 1983 Toys painting this feature spaceships, cars, planes, train and boats on a vintage map background and finally ‘Banana’ (Based on a 1966 print – this featured in the first collection with a black banana on a yellow background – now they’ve gone bananas(!) and flipped the colourway).
THE CELEBRITY WHEELS: The Signature Range by Billie Faiers for My Babiie
SUITS: TOWIE fans, glam types
PRICE: £79.99 – £100
AVAILABLE: October 2014
Since the birth of her daughter Nellie earlier this year reality TV star Billie Faiers has become somewhat a style icon to many mamas. So, following on from the success of her children’s fashion range Jam Kidswear – Billie has now launched a trio of comtemporary buggy’s with My Babiie. ‘The Signature Range’ includes simple, affordable wheels for the modern mama (and baby).
‘Designing my own range and workingwith the team at My Babiie to create ‘The Signature Range’ has been a dream come true. I’ve had so much input and created products that I’m really proud of
and products that I wanted to use – I love them!’ Billie Faiers, TV Star and Model
What would your (pram) wheels say about you?
I love the Bugaboo fashions! Elegant and trendy at the same time 🙂 My Fox with birds canopy gets tons of compliments!