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SHOPBOP + Born Free Fashion Collection |
Thought like mother, like daughter dressing was naff? Well think again – dressing the same has got a whole lot cooler – thanks to the SHOPBOP Born Free Collection. This exclusive collaboration with VOGUE and 23 top designers including Victoria Beckham, Stella McCartney, Donna Karen, Chloé, JCrew and Gisele Bündchen includes designs for mums and daughters (and some unisex items) in aid of the AIDS charity Born Free Africa.
With over 40 adorable pieces each featuring a print by award winning Kenyan-Born artist Wangechi Mutu and a gorgeous ad campaign shot by VOGUE’s fave snapper Patrick Demarchelier – they will make you want to dress in sync and show-off this worthy cause.
The best news is – other than adding some designer style to both yours and your mini’s wardrobe – 100% of the profits will go to Born Free Africa which aims to end mother-to-child HIV transmission at birth by 2015.
Every item is under $250 (£150) and SHOPBOP ships to the UK – so, what are you waiting for?
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Ivanka Trump Instagramed a sneak peak at her designs earlier this month |
Love LOVE LOVE this post – I love to dress like mummy and you have given some great inspiration above. Perfection Ax
Love matching my kids to me, we rock similar leather jackets in the winter and have some cute, stylish pieces that work colour and pattern wise! Thanks for linking up to #fashionfriday
Thank you both for lovely comments – so glad I am not the only one who think matchy match is a bit of fashion fun!